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Program Launch Video

PEPSICO’S DORITOS BRAND ANNOUNCES CRASH THE SUPER BOWL SEMIFINALIST ADS IN THE RUNNING FOR $1 MILLION CONTEST GRAND PRIZE AND UNIVERSAL PICTURES DREAM JOB

All 29 Consumer-Created Semifinalist Ads Available for Viewing on Doritos.com; Two Winning Ads to Air during Super Bowl XLIX


PepsiCo’s Doritos brand today unveiled a list of 29 semifinalist consumer-created Doritos ads in this year’s “Crash the Super Bowl” contest, spotlighting global talent from seven different countries. These top contenders were selected from nearly 4,900 ads submitted from 29 countries around the world.


Since mid-September, fans have been sharing their love of Doritos tortilla chips by creating and submitting 30-second homemade Doritos advertisements as part of the contest that will ultimately see two lucky winners’ ads air in front of a global television audience during the Super Bowl XLIX broadcast. The creator of the ad receiving the most fan votes will win a guaranteed $1 million grand prize, as well as an opportunity unlike any other in the history of the contest: a chance to work as a contractor for a full year onsite at Universal Pictures in Hollywood where they will lend their creative talents to a variety of projects, including future Universal Pictures releases such as “Pitch Perfect 2” and other big comedies. To view the semifinalist ads and see the official contest rules, visit www.doritos.com.


The Crash the Super Bowl semifinalist ads (in alphabetical order by finalist last name) are:


  • “Doritos Angler” by James Bedford, UK
  • “Baby’s First Word” by Travis Braun, USA
  • “Meditasting” by Luke Seer Brown, Australia
  • “Doritos Hand” by Todd Dack, USA
  • “Tea Time!” by Josh Day, USA
  • “Mom?” by Markus Erhart, Germany
  • “Selfish Sneezers” by Devon Ferguson, Canada
  • “Gone Ape” by Hugh Fleming, Australia
  • “History Bites” Adam J. Hardy, USA
  • “Girl Voice” by Keith Hopkin, USA
  • “The Lemonade Stand” by David Horowitz, USA
  • “I Did That” Zeke Hunter, USA
  • “Blind Date” by Haidy Bahgat Zakher Ibrahim, Egypt
  • “Trouble in the Back Seat” by Jason Johnson, USA
  • “Mis-Spelling Bee” by Brian Kleinschmidt, USA
  • “Cheesy Teasy” by Perry Lang, USA
  • “Doritos Tiny Mouth” by Chuck McCarthy, USA
  • “Dog Dreams” by Brandon Morris, USA
  • "The Pink Slip” by David Olson, USA
  • “What Could Go Wrong?” by Alex Pepper, USA
  • “The Portal” by Jorgen Persson, Sweden
  • “Doritos Manchild” by Armand de Saint-Salvy, Australia
  • “Buried Treasure” by Jessica Sattelberger, USA
  • "Wish Upon a Dorito” by Matthew Shoychet, Canada
  • “Summer of ’64” by Dan Stowell, USA
  • “When Pigs Fly” by Graham Talbot, Canada
  • “Thief Catcher” by Johan A. du Toit, Canada
  • “Nice Bag” by Carl Vasile, USA
  • “Middle Seat” by Scott Zabielski, USA
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Spokesperson, Elizabeth Banks

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