GRAND PRIZE WINNING AD

Doritos Dogs

It took three cleverly acrobatic dogs disguised as a person — make that a very tall person with a tail — to make the very last “Crash the Super Bowl” contest among the most memorable.

After amassing the most fan votes on www.doritos.com, Los Angeles native Jacob Chase, the creator of the instant classic “Doritos Dogs,” saw his ad air for an audience of more than 100 million during Sunday’s Super Bowl 50 broadcast, earning a No. 4 ranking on the USA TODAY Ad Meter. For his achievement, Chase was awarded this year’s “Crash the Super Bowl” grand prize: $1 million and a dream-come-true chance to collaborate with director Zack Snyder while working with Warner Bros. Pictures and DC Entertainment. Snyder is the director of the much-anticipated action film, “Batman v Superman: Dawn of Justice,” set for release March 25, 2016. The film marks the first time the two iconic Super Heroes will share the big screen.

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